Evaluation of Magazine cover

In comparrison the the film poster this 'Film Icon' cover is very simple. The fact that my poster in my eyes was a little full in aspects of images etc.. i wanted to have a nice simple cover. The image of the character Hearts is the USP unique selling point of this magazine. It is what makes it bold and stands out. The masthead of the cover is used to frame the image that works very well. Again the use of colours are limited again. The reason for this is i want to get the point across to the audience that this film is dark. Its about betrayl, murder, violence. The effect wouldnt be seen if it had colours flying around everywhere. The picture being dark due to showing the target audience that hears is the antagonist in the film.

The sub headings are to draw the audience in to look at the film. This is done with behind the scenes interviews and the actual opinions of the cast. People like to read things like this, it gives the viewer a real insight to how the person playing that character thinks and feels. It also opens a whole new chance for viral marketing. All that is needed is a link to the internet that they have to go on to view everything about the film. I didnt put this into my magazine because i wanted to talk about this. The use of cross media convergence is astonishing. Viral marketing being a big factor to get people to go online and get word and mouth about the film and to recieve reviews etc.. But the fact that cross media convergence can get to a person by sending a text to someones phone and the trailer pop up right infront of them.

My opinion of this magazine cover is that it blend. Now that can be seen as a good point or a bad point. The good point meaning it gives the page a sense of flow, that the theme is set and fits well. But opposing that can be that you cant really tell alot about why that person is on the front, why is it dull etc..